I like your point Thomas. In many cases, voluntary efforts toward accessibility are going to yield better results than forced compliance. Still, some of the larger companies don’t get it, and we are starting to see some enforcement in the USA under the Americans with Disabilities Act (ADA). The New York Attorney General just ruled that the Ramada.com and Priceline.com websites were places of public accommodation and subject to ADA requirements. Both companies agreed to make their sites accessible to blind and visually impaired users, and they will pay “investigation fees” of $40,000 and $37,500, respectively:
www.oag.state.ny.us/press/2004/aug/aug19a_04.html
HTH,
Carol